Zolt Money
The Challenge
What was wrong?
The startup had launched the previous year and needed to build awareness quickly across its target communities. The challenge was to establish an online presence while also supporting customer acquisition across different markets.
The Strategy
What did you change?
We worked across both organic and paid marketing. The organic strategy focused on community-led content built around the people and audiences Zolt wanted to reach. The paid strategy focused on acquisition, app sign-ups, and customer growth.
The Execution
What did you actually create? We developed community-focused organic content and ran paid acquisition campaigns for app sign-ups and customer growth. Together, these activities supported both brand visibility and measurable acquisition.
The Result
What happened?
Within three months, Zolt captured 10% of the Irish market, based on the company’s reported figures. The brand also developed a stronger organic social presence and became more recognisable within its target community. Paid acquisition improved from approximately $7 to $1.70, while app sign-ups increased. Following its growth in Ireland, Zolt began expanding its focus towards the UK, Vietnamese, and Filipino markets.
Based in
Dublin - IRE
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